If the game halo 3 was a book, the freedom of choice given to the player would be taken away. Of course, the game follows a story line and pretty much everyone has to accomplish the same goals, but the only thing that would change if it was a book would be "how" the goals are accomplished.
If the narrative of the add with a scantily clad women with stilleto heels on had the narrative fully revealed to the audience would be less affective. I think that the imagination is how most advertisements get us "hooked." So, if they just "spelled" out for us what they're advertisement is trying to say, no one would pay that much attention to it. If we saw the women in the bedroom however, i think that most people would put two and two together and pay alittle more attention to it.
